Big Dealer Cash on BMW – January and February
As you may know, BMW doesn’t want you to think of them as a discount car brand. Therefore you will rarely see direct factory-to-customer rebates or extensive low-interest loans.
However, BMW offers “back door” price discounts by giving dealers money (“dealer cash” or “marketing support”) in the form of factory-to-dealer rebates on certain models during a promotion period. Dealers can use the money for advertising or sales events but most, if not all, of the money goes back to customers in the form of price discounts.
Currently, BMW is offering some incredibly large factory-to-dealer incentives, good during January and February 2010, ending on March 1, 2010.
Let’s look at some of the BMW dealer rebates:
2010 BMW M6 – $12,000 dealer cash
2010 BMW 6-Series – $10,000 dealer cash
2010 BMW 5-Series and M5 – $7500 dealer cash
2009 BMW 6-Series and M6 – $10,000 dealer cash
2009 BMW 7-Series – $7500 dealer cash
2009 BMW X5 and X6 – up to $5500 dealer cash
2009 BMW Z4 – $5000 dealer cash
2009 BMW 3-Series and M3 – up to $4500 dealer cash
2009 BMW X3 – $3500 dealer cash
2009 BMW 1-Series – up to $3500 dealer cash
You can get free dealer price quotes on any of the above BMW vehicles from Edmunds.com.
The quotes will automatically include any cash-back rebates or discounts that are currently available.
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